Made in China
Made in China! Von der Werkbank der Welt zum größten Konsumentenmarkt und Technologieführer. Eine Reise durch das Leben, Business und die Kultur im Reich der Mitte mit Damian Maib und Thomas Derksen. Mit spannenden Gästen, wie Tischtennis-Superstar Timo Boll, cosnova-Gründerin Christiane Oster-Daum und Joerg Wuttke, Präsident der Europäischen Handelskammer in China.
Made in China
#151 - Charles Zeng, Founder & CEO of Charlie’s Burger: From Wall Street to Shanghai
•
Thomas Derksen & Damian Maib
Charles Zeng started his career as a financial advisor in New York before moving to Shanghai, initially just for a break. He took over a failing restaurant in Shanghai, turned it around and what began as a small bar quickly grew into a thriving food empire.
Today, he runs Charlie’s Burger with 17 locations across China and plans to expand further. In this episode, he talks about his unconventional career shift, the challenges of the F&B industry in China and what it takes to build a successful brand.
Order the ‘One Hour China Book’ (German version):
Click here
Click here for our LinkedIn accounts: